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Beeconomic – Adapting a Winning Concept for Singapore Market
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Beeconomic – Adapting a Winning Concept for Singapore Market
In April 2010, the CEO of Mashable, a popular blog about social media, wrote on CNN.com about the rising trend of group buying websites. He touted ‘group buying’ to be the “biggest Web trend of 2010” and the “Web’s next breakout hit”. Given that Groupon, the market leader in the USA, has already b...
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PurpleClick Media- Opening Doors for SMEs in Asia
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PurpleClick Media- Opening Doors for SMEs in Asia
PurpleClick Media is a search engine marketing company started in 2006 by Leonard Tan, a veteran in the online marketing industry. PurpleClick provides an online advertising channel that converts online searches into business leads on a Cost-Per-Click (CPC) model. It has effectively executed over 6000 campaigns re...
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